Ad Tech

  • The Programmatic Counter-Revolution: Why the Industry Needs to do its Bit to Avoid a Personal Data Backlash

  • DeltaDNA Launches AdVantage Ad Management and Analytics Service


  • Ad Tech Spotlight Q&A: ironSource's Cross-Promotion Solution

  • Amazon Hiring for Gaming ‘Stealth Advertising’ Team; Microsoft Invests USD$1bn (£799m) in OpenAI

  • ironSource debuts new cross-platform mobile cross-promotion solution

  • NBA 2K19 and the 'unskippable' ads fiasco

  • Developers can now build Synative playable game demos in Google Play for free

  • Google Teases Stadia Details; WeQ Acquires Booster Studios

  • One Billion Female Gamers: How the Demographics of Play are Shifting

  • In-app ads: Are you leaving revenue on the table?