TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: ironSource acquires Soomla; Zupee raises USD$10m (£7.4m); and AlgoriX launches mobile gaming division. ironSource acquires Soomla Ad monetisation platform ironSource has announced the full acquisition of fellow Tel Aviv-based firm Soomla, which specialises in ad quality measurement and user optimisation. Financial terms of the deal have not been disclosed, while Soomla will continue to offer its SaaS products as an independent subsidiary brand. The acquisition bolsters ironSource in [...]

TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: CD Projekt under consumer protection scrutiny; Publicis launches dedicated gaming offering; and Venatus hires seven amid 38% growth. CD Projekt under consumer protection scrutiny CD Projekt has fallen under the scrutiny of the Polish Office of Competition and Consumer Protection (UOKiK) over the poor technical performance of its recently-released flagship title Cyberpunk 2077 on PlayStation 4 and Xbox One consoles. As outlined by UOKiK press officer Małgorzata Cieloch [...]

TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Epic Games acquires Rad Game Tools; Tapjoy reaches settlement with the FTC; and Juked closes crowdfunding campaign at USD$1.07m (£788,000). Epic Games acquires Rad Game Tools Epic Games has announced that it has acquired Rad Game Tools, a software development operating out of Kirkland, Washington, for an undisclosed sum. Executives have confirmed that RAD’s technology is set to be integrated within Epic’s Unreal Engine, while the acquiree will [...]

As we move into 2021 with high hopes for a more healthy year globally, TheGamingEconomy summarises the most significant video game business news stories from the past two weeks. In this digest: Moon Active acquires Melsoft; Liftoff receives USD$400m (£294m) Blackstone investment; Stillfront Group in dual Sandbox and Super Free Games acquisition; Nordisk Games secures 40% share in MercurySteam; Koei Tecmo in 65,000 account breach; and CMGE denies Bytedance stake interest. Moon Active acquires Melsoft Tel Aviv-based mobile studio Moon Active has [...]

TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Discord raises USD$100m (£74.7m); Unity partners with Snap; and Rec Room secures USD$20m (£15m). Discord raises USD$100m (£74.7m) Gaming-centric voice chat app Discord has announced that it has raised USD$100m (£74.7m) in Series H funding at a valuation of USD$7bn (£5.2bn). The tranche was led by Greenoaks Capital and supported by Index Ventures, and there is potential for the round to be extended by a further USD$40m (£29m) [...]

TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: GameSquare to acquire Reciprocity; TinyBuild backs Hologryph by USD$3m (£2.2m); and Fyber revenue climbs by 94%. GameSquare to acquire Reciprocity Publicly-listed esports agency GameSquare Esports Inc. has announced that it has signed an agreement with fellow Canadian gaming and esports organisation Reciprocity for a minimum of 43,750,000 newly-issued shares, valued at €18.375m (£16.381m) at the time of writing, with an additional 20 million shares to be issued [...]

TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: EG7 to acquire Piranha Games; AppsFlyer extends Series D to USD$225m+; and Keywords Studios boosts marketing capabilities with g-Net Media purchase. EG7 to acquire Piranha Games Stockholm-based video games holding group Enad Global 7 AB (EG7) has announced that it has signed an agreement to acquire Canadian PC and console developer Piranha Games for an initial consideration of CAD$31.4 (£18.0m), of which CAD$20.9m (£12.0m) is in cash and [...]

TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Embracer Group in 13-strong acquisition spree; Queens Gaming Collective raises USD$1.5m (£1.1m); and AudioMob secures USD$1.5m (£1.1m). Embracer Group in 13-strong acquisition spree Video games holding company Embracer Group has greeted the start of this November morning with somewhat of a mother lode of M&A announcements, with the Karlstad-based group revealing that it has acquired 13 separate companies from across the globe. The initial considerations total approximately SEK2bn [...]

TheGamingEconomy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: Griffin Gaming Partners raises USD$235m (£178m); Enthusiast Gaming applies for Nasdaq listing; and ironSource reportedly preparing for IPO. Griffin Gaming Partners raises USD$235m (£178m) Griffin Gaming Partners has raised USD$235m (£178m) to invest in the video games industry, with approximately half of the funds going towards gaming platforms and technologies, while the remaining 50% will support smaller-scaled development studios. Similarly, approximately half of the raised capital will support [...]

The Gaming Economy’s Daily Digest brings you the prevalent business stories in gaming. In today’s news: PlayFab introduces a new pay-as-you-go option to make its services more accessible; NBA 2K21 makes the controversial decision to insert non-skippable ads into its game’s loading screen; and Frost Giant Entertainment raises $4.7m to realise its RTS ambitions.   Microsoft’s PlayFab introduces pay-as-you-go option   PlayFab, Microsoft’s games developer division, has announced that it will introduce a pay-as-you-go plan for customers to use its services. The move follows [...]