By the time Apple’s mobile gaming subscription service launched yesterday, we’d all heard plenty of theorising about the potential success, failure and impact of the platform. A lot of questions remain that will only be answered with the passage of time. But getting it in your hands? There’s something all the pre-launch detail and commentary couldn’t capture; the feeling of access to Apple Arcade. If you need a refresher, Apple Arcade was introduced to the App Store yesterday on iPhones, with the [...]

TheGamingEconomy Daily Digest brings you the trending business stories in gaming. In today’s edition: Team17’s 97% revenue growth; BAFTA restructures game awards; Google Stadia VP talks cross-progression and free trials; app games for crivers outfit Drivetime secures USD$11m (£8.9m) investment. Team17 eyes acquisitions as revenues climb 97% through FH2019 As its 29th anniversary nears, UK developer and publisher Team17 has reported a 97% uptake in revenues for the first half of 2019. As detailed in a report by GamesIndustry.biz, the revenues for [...]

If you’ve browsed the mainstream press recently – and read beyond the news of the new UK Prime Minister – you may have noticed a story ripe with controversy. The perennially popular Grand Theft Auto Online has recently enabled the ability to spend real money in a fictional casino. Grand Theft Auto, of course, has always courted controversy. Many will even tell you it does so deliberately. Gambling, rightly so, is a pastime that is closely regulated. And through recent scandals [...]

Canadian game dev and blockchain infrastructure outfit Horizon Blockchain Games has completed a USD$3.75m (£2.97m) seed round. Reddit co-founder Alexis Ohanian’s venture fund Initialized Capital led the round, which was also supported by Golden Ventures, Polychain, Coinbase, Digital Currency Group and Inovia Capital. The seed round is likely to be a significant boon to bringing Horizon’s game SkyWeaver to market, and to the further development of the company’s blockchain video game network Arcadeum, which is pitched as a ‘crypto arcade’. Backing by [...]

Game ad tech specialist Synative has moved to make its Playable Studio platform free for devs looking to build playable ‘Try Now’ demos for Google Play. In essence Synative offers in Playable Studio an accessible platform for building playable ads, all without the need to write a single line of code. Using that platform game developers – or their marketing or PR colleagues with little-to-no dev experience – can build demos of their games that exist as a playable ad. Those [...]

Google has moved to reveal more details on its eagerly anticipated Stadia cloud-gaming service; namely pricing structures, launch details and launch games. The gaming platform – due in November this year – requires no console-like ‘box’ or dedicated hardware beyond a game controller or mouse and keyboard. Instead, games will be streamed over the cloud direct from Google data centres to customers’ screens and controllers. Stadia will be available over smart TVs, laptops, desktop computers and smartphones. Users will access the [...]

Tencent, Qualcomm, and Vivo recently announced a new partnership, with a view to refining game experiences by harnessing the potential of on-device mobile AI. We’ve all heard so much about AI in recent months that it’s easy to assume any reference to it is simply over-enthusiastic marketing speak. But what this collection of tech giants have underway is pretty fascinating. It’s also somewhat confusing, as it’s a little complicated on the technical side of things. So let’s take a look at [...]

U.S. soft drinks giant PepsiCo was, until recently, planning to launch a gaming-focused advertising campaign hosted on billboards suspended in space. If you’re not familiar with ‘stratosphere advertisements’ – also known as ‘orbital display ads’ – brace yourself. Russian tech outfit StartRocket plans to releases networks of tiny ‘cubesat’ satellites into space, which can be arranged into formations that project light back to Earth; perhaps assuming the form of a company logo or slogan. As such, the satellite arrays essentially offer orbiting [...]

Gaming giant Epic has removed a player-created scene from the Fortnite gameplay map after the game’s fans reported that it depicted seriously problematic content. TheGamingEconomy will offer a brief warning here; this article will necessarily make very occasional and passing references to suicide. Back in 2018, Epic revealed that an area of the Fortnite map would be given over to a region called The Block. The idea is that Epic uses The Block to showcase some of the best player-made Fortnite environments, rotating [...]

As the Game Developers Conference 2019 nears its end, the news continues to flow. The most interesting story related to the show in this roundup doesn’t come from the GDC floor itself, though. Instead, it’s from within a reported internal Microsoft email. Specifically, in an email handed to tech site Thurrott (thanks GamesIndustry.biz), Microsoft’s head of Xbox, Phil Spencer, apparently contacted colleagues to assure them that the reveal of Google’s game-streaming platform Stadia validated Microsoft’s efforts in the same space. The Google [...]